Big Brother Naija (BBNaija) Season 11 will premiere on Sunday, July 26, 2026, with organisers unveiling a record-breaking ₦160 million grand prize, the biggest in the reality show’s history.

The new season, confirmed by MultiChoice Nigeria, will feature a fresh set of housemates competing for the coveted title and a prize package that includes ₦100 million in cash, a brand-new SUV, and other rewards.

The 24-hour reality show will be broadcast live on DStv and GOtv, while fans can also keep up with the competition through live streams, daily highlight shows, and weekly eviction nights.

The increased prize money is expected to make this year’s edition the most competitive yet, as contestants battle for the largest reward ever offered since the show debuted.

BBNaija remains one of Africa’s biggest reality television shows, attracting millions of viewers across the continent and generating widespread conversation on television and social media throughout its run.